New MINI Cooper Set to Rock Detroit


Good news, MINI Cooper fans! The all new MINI Cooper is coming soon to a driveway near you. The sexy new MINI will be officially revealed at the 2014 North American International Auto Show (Detroit) in January but we’ve got a sneak peek for you right now. MINI says that the new MINI offers, “a distinctive and carefully refined design, further increased driving fun and a range of innovative fittings that is unique in the small car segment.” A tall order to be sure, but MINI Cooper always sets the bar high. The new MINI will be available in March of 2014 and will start at about $21K. In the interim, here are some of our favorite features of the new MINI:

  • Three different driving modes to suit your driving style: Sport Mode, Green Mode and Mid-Mode (for the best of both).
  • Never before seen on a car of its size, the new head-up display will help keep your eyes on the road.
  • Parking anywhere in a  MINI Cooper is easy but it’s about to get easier. The new MINI offers Park Assist, a feature usually reserved for premium cars.
  • The advent of the start/stop ignition button has been pretty pervasive so it’s nice to see a different option, like the fun, toggle switch ignition in the new MINI.
  • Look, a mood ring! The LED ring around the large info gauge can be set to change color in response to speed, driving mode, audio volume, climate control and interior lighting.
  • Designed for individuality there are millions of possible color combinations you can employ to make your new MINI more, well, you.



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